On Monday night during the Cannes International Film Festival, IWC co-hosted the exclusive Filmmakers Dinner at the legendary Hotel du Cap-Eden-Roc, in partnership with Finch’s Quarterly Review and Mercedes-AMG. The glamorous event was attended by famous personalities such as Oscar winner Robert De Niro, actors Ewan McGregor, Eric Dane and Gerard Butler, top model Karolina Kurkova and more. Following the dinner approximately 200 more guests joined the Filmmakers Afterparty where they were treated to a private concert by singer, Aloe Blacc..The evening was just the latest demonstration of IWC’s commitment to film and to filmmakers.
“For years now we have had a passion for film and film-making. We are happy to celebrate it here in Cannes with other like-minded individuals and friends of the IWC brand,” explained Georges Kern, CEO of IWC. “Every director tells a story with his films. At IWC, storytelling is the basis or, to be more precise, part of the DNA of everything we do.”
IWC has enjoyed close ties with the film industry for some time. Not only does the brand cultivate long-standing personal relationships with several international actors, film directors and producers; it has also produced a number of its own film projects with some of its Friends of the Brand. Aside from this, IWC watches have been favorite props in a number of Hollywood movies and U.S. television series.