Well, as john87300 is buying up most of the obscure brands of french watches out there - see French Collection reaches 30 - Photos now added - I thought I'd better grab this one:
I can't find anything about the brand, and can't ID the movement. There is a '5' under the balance - but that's all I can see. I have spent all morning getting the hands so that they don't foul each other, so I do not intend taking the dial off to look underneath.
The closest match I have for the movement is a Parrenin 90: bidfun-db Archive: Watch Movements: Parrenin 90 - but its not exact.