‘Let’s see those hands on the steering wheel’ is a popular and long running Watchuseek thread in which as the title suggests, people show their watches while holding the steering wheel of their car. Now Nissan have got in on the act and the next watch you could see on the steering wheel of a Nissan is a, well a Nissan. Nissan have become the first car manufacturer to create a smart watch. As well as telling the time, the Nissan Nismo Concept Watch connects the driver with the car and provides drivers with real-time biometric data.
The watch is designed for drivers of Nissan Nismo model variants, currently encompassing the 370Z, Juke, and upcoming GT-R.
Hot on the heels of Samsung’s Galaxy Gear, the Nissan Nismo Watch will allow drivers to monitor the efficiency of their vehicle with average speed and fuel consumption readings; access vehicle telematics and performance data, capture biometric data via a heart rate monitor; and connect to the car using a smartphone app via Bluetooth Low Energy as well as receive tailored car messages from Nissan.
Gareth Dunsmore, Nissan Marketing Communication General Manager, commented: "Wearable technology is fast becoming the next big thing and we want to take advantage of this innovative technology to make our Nismo Brand more accessible.”
The Nismo Watch is also capable of tracking and rating the user's social performance across Facebook, Twitter, Pinterest and Instagram – all those things you never imagined needing just a few years ago. It’s all done through Nissan's proprietary Social Speed software.
The Nissan Nismo is avaliable in three colours, black, white and the flagship black and red. The wearable technology can be controlled by two buttons and is secured onto the driver's wrist via a simple snap-fit mechanism.
The Nismo is powered by a lithium battery and will be charged by micro-USB, with a battery life of over seven days with normal usage.