Swatch Doing Quite Well

[Chev James]

I saw an article from the AFP news service that Swatch was doing quite well--reporting a 54.5 percent increase in its first half net profit, driven by "record sales." According to the article, the record sales was straining Swatch's production capacity. Over the first six months net profit reached $448 million. Core watch and jewelry sales grew by 30.6 percent to 2.4 billion Swiss francs, with overall gross sales growing 22.2 percent to 3.03 billion Swiss francs. The sales exceeded that of the first half of 2008 and a statement from Swatch said that it is a new record for the Swatch Group.

Looks like things are definitely on the rebound . . . wonder how much of it is due to Omega?

[anonymousmoose]

That explains why service is so bad. If sales increase, most clients have their products. Means more faults and higher workloads. Explains a lot.

[Beau8]

Looks like things are definitely on the rebound . . . wonder how much of it is due to Omega?

Quite ironic since Swatch was the one to revolutionize the watch industry in the first place. Given the diverse models that Swatch offers at a significantly lower price point than most of their competitors, they've thrived where others were merely surviving~Cheers!

[GaryF]

I wonder how things will look once all those new owners have tried the legendary Swatchgroup aftersales service?