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Thread: Aquaracer 500m stripped crown but, Great News!

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  1. #1
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    Aquaracer 500m stripped crown but, Great News!

    Hello all,

    Well as the title states I have a stripped crown in my Aquaracer 500m. This is probably of no surprise to many but, to me it was a big surprise. See I didn't do much research into the Aquaracer 500m, all that I knew is I like what I saw and I buy what I like. It was that simple. The next thing I knew, I had a brand new watch on my wrist. I will admit, however, that TAG Heuer wasn't my first choice. And, although as a young lad I had an affinity towards the Monaco, TAG Heuer had slipped my mind when I was on the hunt for a new timepiece.

    The watch was purchased in September of 2011 and by March 2012 the crown had already stripped. I will take some responsibility, for my lack of experience handling such timepieces is elementary at best. I can say this though, when I am not wearing it, it is in a winder and, I do know that the crown should only be finger tight. I know this because I am not a dummy. Still, the crown stripped. *shrugs shoulders*

    Last week I started to do some research into having the crown repaired and, to my surprise, I noticed that all the comments about this very problem were quite worrisome. See, every thread, comment and, complaint I read was contrary to what I thought I could expect from such a well known and established company. Anger Grew. Then regret. Then denial, Then acceptance.

    I am not a rich nor, a poor man, however, it is still hard to justify an approximate cost of 350,000 won on a watch I paid almost 2,700,000 Won for 6 months prior. Oh, I forgot to mention I live in South Korea. So today after work I decided to head to an AD in Seoul.

    When I arrived at the store I was greeted by very polite and courteous staff. I informed them that I was there about having my watch sent away so it could be repaired. I was then greeted by a gentleman who spoke great English. He asked me what the problem was and I told him that I believed the crown on my Aquaracer was stripped. He politely asked me to show him the watch and I happily obliged. He said he wasn't sure but it would not be necessary to have the watch sent away. I was confused. He asked me to follow him. He led me down a flight of stairs and into a waiting room. Across from the waiting room was a large viewing window. On the other side of this window were three certified TAG Heuer horologists busy at their trade. This pleased me. I thought that even if this costs me 400,000 won I will have the watch back quickly. He sent the watch to one on the gentlemen on the other side of the window. A quick glance by the horologist confirmed what I had expected. The crown was indeed stripped. The gentleman returned with my watch with a rather solemn look on his face. He told me that the crown was stripped and that it would have to be repaired. He told me that it MUST stay out of contact with water so that we do not compromise it's integrity. I agreed. Then the question. How much is this going to cost? He replied, "nothing." What? Wait. What? Nothing! It's going to cost nothing to have it repaired? He laughed and said that they would have to order the part but, I would incur no cost for the part or, the repair. I have a receipt for the repair. Where it says warranty, the "Yes" box is checked. Where it says total amount for repair it says "A/S."

    I do not know if TAG Heuer has recognized the problem and admitted guilt. I could care less. I will say this though, I WILL buy another TAG Heuer from THAT particular TAG Heuer AD. They will have my business for as I live in South Korea.

    This called for a run outside, jump in the air, give a big "YAAWHOOOO," land in a kneeling position and, do a double fist pump kind of moment!

    I am sorry if there are any spelling or grammar mistakes. In celebration of such a joyous occasion I cracked into a bottle of rum

  2. #2
    Member Triton9's Avatar
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    Re: Aquaracer 500m stripped crown but, Great News!

    Happy to know Tag honour their product. I am considering upgrading my Tag aquaracer 2000 to 500m , latest version.
    " A great time piece on your wrist shows you are serious of time "

    -Rolex Sea Dweller
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    -Deep Blue 1k Tac Orange

  3. #3
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    Re: Aquaracer 500m stripped crown but, Great News!

    Since it's still within warranty period, I would expect that they fix it for free. The crown shouldn't stripped under normal use.

  4. #4
    Member LeeroyDaBoy's Avatar
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    Re: Aquaracer 500m stripped crown but, Great News!

    That's good to hear! I've been eyeballing the 500M chronograph for a while, but have been worried about the crown.

  5. #5
    Member Wisconsin Proud's Avatar
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    Re: Aquaracer 500m stripped crown but, Great News!

    Surely this will serve notice to all ADs and TAG that it is a covered warranty item.

  6. #6
    Member drunken monkey's Avatar
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    Re: Aquaracer 500m stripped crown but, Great News!

    I'm still inclined to think that the service you get from different AD with regard to watch servicing is down to the individual who deals with you.


    WIS Handbook, Chapter 1, Rules 1 and 2:
    1. Tag Heuer never wins a poll. Should a member feel the need to express the desire to own one, he or she may be subject to ridicule and be ostracized.
    2. Omega wins all polls. Should Omega not be mentioned as a selectable option, it is highly suggested that you still recommend the polling member purchase an Omega, preferably a Speedmaster with hesalite crystal to add extra character and a certain warmess to the dial.

    Thought for the day:
    how come all of the stories told on the forums always seem to show much better the story teller is than the other people in the story?

  7. #7
    Moderator Eeeb's Avatar
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    Thumbs Up Re: Aquaracer 500m stripped crown but, Great News!

    Quote Originally Posted by drunken monkey View Post
    I'm still inclined to think that the service you get from different AD with regard to watch servicing is down to the individual who deals with you.

    I just got the official word from executive leadership at TAGHeuer. For the first nine months of production, Aquaracer 500s did experience some crown problems. The percentage was low but still was beyond what TAG finds acceptable. So they made a production modification to take care of the problem.

    If your Aquaracer is still under warranty and shows no obvious signs of misuse, the work will be covered under warranty. Since casing problems are not normally covered under warranty, some ADs and Service Centers may be working under the old rubric, i.e. they did not get the word...

    If you have experienced crown problems and and are still under warranty (and haven't driven over the watch with a steamroller!! LOL) AND if you are having trouble getting the repair made under warranty, PM me and TAG will get it handled.
    BaCaitlin and PrasadD like this.
    .
    "Forever is composed of nows." - Emily Dickinson


    "The watch has to be surrounded by a history. You need more than just a great design. You need to create an atmosphere around the product.
    Who is the company behind it? Why are they using this material?
    People need to be able to identify the watch with themselves. It's based on emotion." - Ralph Furter

  8. #8
    Member JiGoD's Avatar
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    Re: Aquaracer 500m stripped crown but, Great News!

    Quote Originally Posted by Eeeb View Post
    If you have experienced crown problems and and are still under warranty (and haven't driven over the watch with a steamroller!! LOL) AND if you are having trouble getting the repair made under warranty, PM me and TAG will get it handled.
    Classy Good to know.

  9. #9
    Member drunken monkey's Avatar
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    Re: Aquaracer 500m stripped crown but, Great News!

    it is good to hear that TAG Heuer are responding as required.

    it was tough to know what to think considering the different types of treatment people seemed to have been getting.
    definite thumbs up and another victory for TAG Heuer and how it deals with the internet.


    WIS Handbook, Chapter 1, Rules 1 and 2:
    1. Tag Heuer never wins a poll. Should a member feel the need to express the desire to own one, he or she may be subject to ridicule and be ostracized.
    2. Omega wins all polls. Should Omega not be mentioned as a selectable option, it is highly suggested that you still recommend the polling member purchase an Omega, preferably a Speedmaster with hesalite crystal to add extra character and a certain warmess to the dial.

    Thought for the day:
    how come all of the stories told on the forums always seem to show much better the story teller is than the other people in the story?

  10. #10
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    Re: Aquaracer 500m stripped crown but, Great News!

    Quote Originally Posted by drunken monkey View Post
    definite thumbs up and another victory for TAG Heuer and how it deals with the internet.
    +1

    Better late than never. The change in attitude truly buoys my confidence in TAG Heuer as a company. There is no better way to retain a customer, and gain future customers, than by taking care of the needs of your customers.

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