CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement
Like Tree3Likes

Thread: CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

Page 1 of 3 1 2 3 LastLast
Results 1 to 10 of 26
  1. #1
    Watchuseek Editor
    Join Date
    Mar 2011
    Posts
    1,983

    CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

    Name:  Cal.1887.jpg
Views: 1798
Size:  82.5 KB

    TAG Heuer has decided to keep its CH80 chronograph movement on the shelf for the foreseeable future and focus purely on the CH1887, which was launched in 2010. TAG Heuer describe this move as responding more effectively to current needs.


    This means that the proposed launch of the Carrera CH80 chronograph, even though the company has completed the development of the movement, will be put on ice. This will enable the grouping of all movement manufacture activities to be manufactured under one roof in the brand’s plant in Chevenez, which opened in November 2013.


    The good news is, the decision will not affect production staff as they will be redeployed to TAG Heuer’s three other industrial sites in Switzerland.


    The Calibre CH1887 will continue to be the movement of choice for the Carrera. It’s a movement which consists of 320 components and is equipped with 39 jewels. The integrated column-wheel movement, manufactured and assembled in the Swiss Jura, features a revamped version of the oscillating pinion originally developed by Edouard Heuer and patented in 1887, - hence the name of the movement.


    This component functions as a clutch and allows the starting of the chronograph function in 2/1000th of a second. Powerful, robust and easy to maintain, the Calibre CH1887 measures 29.3 mm x 7.13 mm. Its creation gained TAG Heuer entry into the elite ranks of Manufactures in 2010, and won it the coveted “Petite Aiguille” prize at the Geneva Watchmaking Grand Prix. Earlier this week we reported on the launch of the, it has to be said, very good looking Carrera Calibre 1887 Chronograph Monaco Grand Prix Limited Edition.

    Visit the TAG Heuer website

  2. #2
    Member Nokie's Avatar
    Join Date
    Jul 2011
    Location
    Northern California
    Posts
    19,812

    Re: CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

    The 1887 is the best of their watches, IMHO.
    devilmoon likes this.
    "Either he's dead or my watch has stopped"
    Groucho Marx

  3. #3
    Member Marrin's Avatar
    Join Date
    Feb 2011
    Location
    Croatia
    Posts
    1,713

    Re: CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

    v v v Click to visit my channel v v vHidden Content
    ^^^Click to visit my channel^^^

  4. #4
    Member
    Join Date
    Jan 2008
    Posts
    29

    Re: CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

    Quote Originally Posted by Marrin View Post
    Not this again......

  5. #5
    Member Marrin's Avatar
    Join Date
    Feb 2011
    Location
    Croatia
    Posts
    1,713

    Re: CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

    You're right. I'll shut up. I was trying to be funny :)

    G-Shock: "...Unlike most watches made today, digital or analogue, it is not a celebration banner of the wearer's ego, but as a tool it serves silently and reliably, without fanfare or special attention. It is this authenticity which prevents its exclusion from the class of "real" wristwatches, indeed perhaps being the most real of them all. " - Carlos Perez for Timezone,2002
    v v v Click to visit my channel v v vHidden Content
    ^^^Click to visit my channel^^^

  6. #6
    Member Perseus's Avatar
    Join Date
    Mar 2010
    Location
    Denver, CO
    Posts
    12,258

    Re: CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

    Can someone shine a little light on TAG's decision? I don't understand why they would go to the trouble of creating a new movement and not use it. Is the new movement not ready? Is it cheaper to keep going with the 1887?


  7. #7
    Member drunken monkey's Avatar
    Join Date
    Jun 2011
    Posts
    10,356

    Re: CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

    It could simply be a case of too many orders for the 1887 models.
    Remember:
    The production is set up as either/or, with the possibility of switching to the other easily.
    The Basel watches were not production models.

    In other words, I am not certain if there would've been a watch you could buy after the Basel show.
    Following from that, if actual orders of 1887 watches is such that it leaves little room for CH80 movements, the current setup might just not be suitable for producing a serial production watch.

  8. #8
    Member
    Join Date
    Jan 2012
    Location
    Kansas City, MO
    Posts
    209

    Re: CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

    I also get the feeling that with Zenith killing their 3 hand movement that the new regime wants to use the El Primero for their "premium" chrono and possibly using the 1887 in other LVMH watches.

  9. #9
    Member Wisconsin Proud's Avatar
    Join Date
    Jun 2007
    Posts
    6,771

    Re: CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

    Quote Originally Posted by drunken monkey View Post
    It could simply be a case of too many orders for the 1887 models.
    Remember:
    The production is set up as either/or, with the possibility of switching to the other easily.
    The Basel watches were not production models.

    In other words, I am not certain if there would've been a watch you could buy after the Basel show.
    Following from that, if actual orders of 1887 watches is such that it leaves little room for CH80 movements, the current setup might just not be suitable for producing a serial production watch.
    I dont think its too many orders. It probably more of a problem with too many MODELS and forcing them down retailers' throats.

  10. #10
    Member drunken monkey's Avatar
    Join Date
    Jun 2011
    Posts
    10,356

    Re: CH80 on ice as TAG Heuer focus solely on CH1887 chronograph movement

    My point that got lost in the background.

    The factory set up only allows x number of movements to be made.
    If the number of 1887 powered watches is close to x, the remainder might not be enough to support a new model line.

    Factor in the following:
    Nearly all if the Carrera line uses the 1887.
    There was no production watch that could have been ordered at Basel.

    What it suggests is that either they were always a little iffy on its release as a model line

    Or

    Their idea of a single production line that can be quickly switched over is actually hugely flawed as the numbers they deal with, in relation to their capacity means it is an either/or situation and not nearly as flexible as they originally thought.

Page 1 of 3 1 2 3 LastLast

Thread Information

Users Browsing this Thread

There are currently 1 users browsing this thread. (0 members and 1 guests)

    Posting Permissions

    • You may not post new threads
    • You may not post replies
    • You may not post attachments
    • You may not edit your posts
    •