When I decide to buy a gift watch for my father, I really wanted to see and feel Laco (my choice) in real. Despite the fact that I am living in Karlsruhe (some 35km away from Pforzheim) I didn't found a single watch shop around selling Laco. Even worse - in none of them knew about the Laco watches. Now, an year and a half later, for the first time I saw Laco watches and big nice Laco catalog in a brick-and-mortar shop in Stuttgart:
(the nice mechanical chrono on the booklet is a Strela watch, not a Laco. But you have an idea of the booklet size).
Why Laco have so little presence out of the WIS and online stores? It is clear that the Lacher/Durowe days are gone, but is Laco today just a small atelier producing some hundreds watches per month? On the back of the catalog there is a post address. Let's go an see!
(the parking places were free on Saturday, just stopped for a minute...)
Sure, the building is not the one from the "Laco History", but it's definitely not a small atelier. Own building with serious machinery seen from the windows. Absolute, Sport and 1969 are all excellent additions to the main 3 lines. There isn't really a weak model in the Laco collection today. The capacity and capability are definitely on place. The exposure to the general public really deserves to be more. And Absolute deserves to take a piece of Nomos pie :)