I think we've been through this before in more of a negative way toward boutiques, I'm coming at it the other way. I finally bought an Omega Seamster. Beautiful watch, a little small for me, but beautiful. Looking at watch next and thinking maybe Rolex (which I've owned)...but my other thought, and I almost did this yesterday, is sell the Omega and get a Helson and/or another boutique.
I actually think this is one of the more interesting subjects out there when discussed intelligently. As the materials, manufacturing and technology has progressed to where you can make/buy a nice 1000M Diver and sell it for $1k and the luxury brands prices are going crazy, $10k+ for a DSSD, its a real decision.
I suspect a lot of guys are where I am with this - despite making a very nice living, right now I'm not up for spending $8k for a watch, even if I thought I could get my wife to go for it. With 2 little kids it just doesnt work for me, not meaning the budget, that would be fine, in my head. Its still $8k not going into the 529s. AND...and this where the boutiques come in...it just kind of irks me. I cant help thinking, $8k, 600M steel diver, really? so I end up looking at used, even old, and thinking "I know the new Helson/Zenton/Etc...is probably as good, or better then some 8 year old swiss." I've got couple grand in the stash drawer and I'm thinking....
Note - Each paragraph begins with I becuase this is just my long running, back and forth, IMO and not an ethical rant or judgement. Genuinely interested in thoughts.