Why I hate dropping the wings on the new Breitling logo. - Page 5
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  1. #41
    Member arcadelt's Avatar
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    Re: Why I hate dropping the wings on the new Breitling logo.

    Quote Originally Posted by RobMc View Post
    I prefer the wing logo. However, I never understood the wing logo/anchor counter balance combo. One seems to imply a pilots watch, the other a dive watch.
    But doesn’t Breitling make pilot watches and dive watches?

  2. #42
    Member RobMc's Avatar
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    Re: Why I hate dropping the wings on the new Breitling logo.

    Quote Originally Posted by arcadelt View Post
    But doesn’t Breitling make pilot watches and dive watches?
    Sure. But there should be no anchor counter balance on Navitimers, and there have been.

    Slap it on a Superocean, sure.


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  3. #43
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    Re: Why I hate dropping the wings on the new Breitling logo.

    Quote Originally Posted by RobMc View Post
    I prefer the wing logo. However, I never understood the wing logo/anchor counter balance combo. One seems to imply a pilots watch, the other a dive watch.
    But the latest wing logo has an anchor in it as well.

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  5. #44
    Member RobMc's Avatar
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    Re: Why I hate dropping the wings on the new Breitling logo.

    And? I said I liked the wing logo. Not the wing/anchor combo.


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  6. #45
    Member arcadelt's Avatar
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    Re: Why I hate dropping the wings on the new Breitling logo.

    Quote Originally Posted by RobMc View Post
    Sure. But there should be no anchor counter balance on Navitimers, and there have been.

    Slap it on a Superocean, sure.
    I see your point, but for that time is was the Breitling logo, and very few companies have different logos for different products. Even Breitling only started doing this towards the end of the Schneider-era.

  7. #46
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    Re: Why I hate dropping the wings on the new Breitling logo.

    I thought the wing and anchor was the best logo in the watch industry. It suits the brand and looks wonderful. I was disappointed when it changed. I would not be surprised if the logo was brought back in a few years.

  8. #47
    Pil-Mil, Breitling Forum Moderator O2AFAC67's Avatar
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    Re: Why I hate dropping the wings on the new Breitling logo.

    Quote Originally Posted by Reeser1 View Post
    I thought the wing and anchor was the best logo in the watch industry. It suits the brand and looks wonderful. I was disappointed when it changed. I would not be surprised if the logo was brought back in a few years.
    One can only hope...



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  9. #48
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    Re: Why I hate dropping the wings on the new Breitling logo.

    I love the look of it, it just never made sense to me.


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  10. #49
    Member Michael Day's Avatar
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    Re: Why I hate dropping the wings on the new Breitling logo.

    Quote Originally Posted by RobMc View Post
    Sure. But there should be no anchor counter balance on Navitimers, and there have been.

    Slap it on a Superocean, sure.


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    What about the fact that you can wear your pilots watch into 300m of water. Planes often fly over water.



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  11. #50
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    Re: Why I hate dropping the wings on the new Breitling logo.

    Quote Originally Posted by countingseconds View Post
    No, I meant it as a designer, in my design world. I can't imagine marketing coming to me with a logo request and I give them: "hey, your name starts with a b, so let's have a B as a logo!" They'd kick my butt for lack of effort.
    Correct me if I'm wrong, but in the Netherlands isn't a B in a red circle the official road sign for Bordello?
    Cordially,
    ~Burgs

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