Lots of questions about prices lately.
The yen is strong against the dollar.
The euro regained strength against the dollar.
The pound is in flux.
Lots of Casio watches at dealers now were ordered when the yen was not as strong as it is today, so the next levels of Casio imports into the USA will probably carry a higher cost to the importer, unless Casio [or the retailer] decide to absorb the difference.