I have never been a fan of digitals, but after reading all of the accolades for Casio's G-Shock, I had to give one a try. One reason I have not gotten into digitals is that they seemed intimidating to me. Push this button, then that button for this mode or that mode, and by that time I am so confused that i can't make the thing work as I want it to. Well, with this DW 9052, I didn't have that problem as it is very user friendly and everything works in a sequence that makes sense. And, I love the blue color. Along w/ the great price, it was a no brainer. I really do like this G Shock.