Pretty sure I fall into this category.
I love watches, but I am not a WIS.
Let me explain.
I care to have a nice branded watch, and that it is aesthetic, and that is all.
I don't really care much if the specific watch has a history (its definitely cool when it does), I don't care much about the movement (as long as it is an auto). As long as the watch sings to me, and I can afford it, I will buy it.
I have watches that a true WIS may not buy, but I love them a lot.
Pam48. Not an in-house movement.
Hublot Classic Fusion.
I care about aesthetics the most. And I want a watch that has a good brand. The rest are secondary to me.
Am I the only one here?