A watch is a tool, an accessory we wear that makes a personal statement and/or a collectible object and not an investment. In most cases, unless if we only want the basic timekeeper which is a ten bucks quartz, we only buy it for our own pleasure or (more often) to be seen by the others - and never because we need it. (some exceptions here, the watches worn in special conditions.) There is a saying in my country (might be worldwide known, but I'm not aware of that) that in an approximate translation means: "The luxury and the stupidity have their own price". (Obviously they do not both apply to all people, but they oftenly meet at the same person.) So why worry about the real value of the watch ? Because nothing is more tasty than a good wine for the price of plain water.
The opposite, the simple fact that we know that we payed just a little bit more than the real value drives us mad from the moment we know it, even if it brought us a lot of satisfaction the time before.
That's why we need to know the EXACT price, to enjoy the satisfaction for the watch combined with the satisfaction for paying less (sometimes after a long hunt, much more expensive if converted in money).
That's why they invented the "homage", to save our time, efforts and money .
And this homage, if made of the same materials, at the same level of quality and with a similar movement reflects the basic value of the watch.
Why basic ? Because besides the basic price, you pay for the brand, customer service, advertising and intellectual property. Judge by yourself how much more worth to pay for the legitimate product.
Considering the above would I ever buy the brand which is needless to say that will be always more expensive ? No, never; the quality and design covers the "statement" mentioned above, but I would ALWAYS buy the intellectual property, I think it's fair to do so. With only one exception: the "real thing" is so obviously shameless overpriced that my conscious says "don't bother".
Don't include the limited editions in this story, they are something different.