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how many watches in total does IWC produce a year?

9K views 34 replies 22 participants last post by  cuthbert 
#1 ·
genuinely curious, I know it will be difficult to get a near exact number, but what is your best estimate?
 
#2 ·
As far as I recall between 30000-50000
 
#3 ·
I did ask once about my iwc spitfire and the answer was "not too many" . I was surprised that even w the serial number they could only just give me an estimate as to when the watch was produced. I expected the Swiss to be more on top of inventory and tracking especially on a modern watch ...
The world I live in daily is so regulated that maybe I just have expectations that aren't in line w the watch industry .
 
#4 ·
Wow; I would have thought more like 200,000 to 300,000 per year.
 
#5 ·
Their highest peak during the Kern management was of 100000 timepieces, but they have drastically reduced their line of watches and you don't see many IWC as much as you see Cartier, Breitling, Omega and Rolex which are the 4 most sold brands worldwide.
 
#8 ·
c75,000 per annum according to the 2013 Armbanduhren Katalog.
 
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