Let's say every watch was at 10% of what is a fair price now, how would your views change?
To me, higher end brands (let's say watches at $10,000 or above) would go from the "never will own" category to serious consideration (if I liked the looks first and foremost and there was no serious things I couldn't get over visually, for example as long as I have few watches, I'd go full SS, personal choice), 2 that stick out to me would be AP and the VC Overseas models (though in the case of VC, size would need to be upped a bit for personal taste)
Lower end luxury brands (less than $10,000, usually quite a bit less (let's sayaverage $5000 or less), unless the watch had "special qualities", things usually reserved for much more expensive watches), would likely become must haves if I agreed with their looks, most Omegas i like looks wise would go in this category for me
Watches up to around $3000 max (averaging $1500), I would more than likely skip past in most instances, especially since I only like the looks of a few designs on the lower end of the price spectrum, namely certain Omegas would be taken highly under consideration, and I would go crazy over Breitling, I would also consider a few Tudors, Rolex would have to become about 10% bigger watches to consider, if Tag Heuers were under $1000 for certain models, I might consider them.
I know I'm being quite vague and certainly categories could bleed into each other (and most people probably have a slightly different idea on price range brackets), but I thought it would be interesting to see how your views would change if prices were way less.
This all being theoretical and far from my current views.
Edit: let's extend it to all watches, I realize my title is vague.