What are the drivers for the size of watches today?
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Thread: What are the drivers for the size of watches today?

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  1. #1
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    What are the drivers for the size of watches today?

    We all know fashion is going for bigger watches, but there seems to be more to this. Seiko (GS line) makes much thinner watches in their quartz range than automatic. Rolex made their black bay thicker when they went to an in house movement. Swatch made the AT (omega line) thicker when they went from the 2500 to 8500 movement.

    So it seems to me at least that thinner watches are what watch makers will make before movement needs. So is it that longer power reserves are more desirably than thinner watches or is it they need to justify the cost of an inhouse movement by bringing on a better feature even if it made the watch look worse.

    But that's the issue...if the movement is HURTING the looks and we buy watches for the looks...what's going on?

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    Member yankeexpress's Avatar
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    Re: What are the drivers for the size of watches today?

    The relatively new Miyota 9015 is quite thin and has allowed makers using it to make some slim watches at fair prices.



    11.5mm thin
    Last edited by yankeexpress; October 15th, 2017 at 05:09.
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    Re: What are the drivers for the size of watches today?

    Quote Originally Posted by yankeexpress View Post
    The relatively new Miyota 9015 is quite thin and has allowed makers using it to make some slim watches at fair prices.



    11.5mm thin
    That's a nice thickness. And 300 meter water resistance is pretty solid! That's nice!
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    Member TheNaabe's Avatar
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    Re: What are the drivers for the size of watches today?

    So it Bvlgari just trolling?
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    It's easy to know all the modern reference numbers, but having an eye for vintage pieces is a completely different skill in its own right.

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    Re: What are the drivers for the size of watches today?

    Flat, large-diameter watches can look odd in their own way, so I think the trend to larger case sizes also influences thickness.

    A general fashion point: long sleeve, cuffed shirts are less common than in the past. Not gone, but less common. Even more, fitted dress shirts are much less common. The more general the shirt size is, most likely the more room there is at the cuff. The point of the trim, smaller watch is to slip discreetly under the cuff. The flip side: having thin be a virtue is also primarily significant for a dress watch.

    That said, many factors will generally increase thickness...like more than one barrel. GMT does, I think. Heck, center seconds raises total height. :) A conventional rotor does...but micro-rotors are apparently Not Simple to pull off.
    The truth is rarely pure and never simple.

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