What is the Sizing Trend at Baselworld this year?
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Thread: What is the Sizing Trend at Baselworld this year?

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  1. #1
    Member Chris Stark's Avatar
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    What is the Sizing Trend at Baselworld this year?

    Other than the new BB, Junghans, and a few dress watches that are coming in under 40mm, what is the general consensus of size this year? Larger, smaller, no change?

    Most if not all of the new Bremont's are coming in at 43mm, the Omega 600M is 43.5mm, The new green Air-King is 40mm...
    Last edited by Chris Stark; March 22nd, 2016 at 22:23.
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  2. #2
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    Re: What is the Sizing Trend at Basilworld this year?

    43 is the new 40 and 36 is the new 38

  3. #3
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    Re: What is the Sizing Trend at Basilworld this year?

    I don't know about just this year but the overall trend has been back towards smaller watches. I'd say 42 is the new 44, anything over 47 is all but vanished and I'm seeing a lot more 38-40's.
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  5. #4
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    Re: What is the Sizing Trend at Basilworld this year?

    And then there's this one trying to piggy-back off the name of the great automobile brand.

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  6. #5
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    Re: What is the Sizing Trend at Basilworld this year?

    As far as Bremont is concerned, their "go to" size has always been 43mm.
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  7. #6
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    Re: What is the Sizing Trend at Basilworld this year?

    My guess is that the manufacturers are responding to feedback from consumers, especially feedback from the wallets of consumers.

  8. #7
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    Re: What is the Sizing Trend at Basilworld this year?

    I think it has settled into 40-45mm as being the "standard" for men's watches with everything above and below being treated as somewhat novel. Tudor does the baby Black Bay and makes it 36mm which makes it true unisex, which feels more like a test of the waters than a declaration of intent.
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  9. #8
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    Re: What is the Sizing Trend at Baselworld this year?

    It is interesting to look at what is accepted as standards size. Things really got bigger in the last 10 years. I have been waiting for the style to get smaller for a few years now. But we live in a time where fashion only goes so far... Nowadays your will see a group of people dressed in fashionable attire, then with them and perfectly at ease will be a guy with a sleeveless shirt showing his tats, a girl in Wranglers and someone dressed like a hip hop artist. Maybe a girl dressed in faux hippie attire
    And it all works.
    The big watch will become less popular and the classic thin will become cool. But even when this is the norm again, there will be many who will just not want to put away their 47mm behemoths. The big watch will never go away. Just like big hair for woman in Texas.....


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  10. #9
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    Re: What is the Sizing Trend at Basilworld this year?

    Quote Originally Posted by ilitig8 View Post
    I think it has settled into 40-45mm as being the "standard" for men's watches with everything above and below being treated as somewhat novel. Tudor does the baby Black Bay and makes it 36mm which makes it true unisex, which feels more like a test of the waters than a declaration of intent.
    This trend has saved me a lot of money since I, for the most part, max out at about 40 - 41mm. I agree with you about the new BB; it will be interesting to see how well the 36mm actually sells once all the hype settles down.
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  11. #10
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    Re: What is the Sizing Trend at Baselworld this year?

    I wonder how many times sales people will say to a potential male customer, "you dont want the 36mm Black Bay, it's a ladies watch"

    I agree that the new norm for men is around 40-47.












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