@ nicon, what a great pic.
I have Rolex Sub and a couple of older Rolexes that I inherited. I also have an older and a newer Omega Planet Ocean, as well as a couple of Casios, a couple of Citizens, Seikos etc. I drive a really nice (at least to me it is) Toyota Truck, AND I can honestly say that I do not think any of it is ever really noticed. The one thing I own that gets noticed the most is a Kubota tractor, usually by my neighbors that want to borrow it.
I am relatively young, at least I feel so, (under 40) and of my friends/piers that wear watches, they seem to either wear a GShock or a Rolex Sub, the latter bought because they thought they were supposed to.