Now, I don't actually own any fashion brand watches at this moment in time, but have done in the past. WIZ's tend to hate them, but I am not sure why. Most are made by Fossil or Timex, and we all know both make reasonable time pieces. It's a misconception that they have to cost a fortune, as the few I previously owned cost peanuts, and to be fair they appeared to be reasonably well made, and looked quite pretty. I once sold an Armani for a friend, and was surprised how well made it was, and actually regretted not buying it myself. Of course, it is easy to go to your local jeweller and spend far more money than you need to, but have a look around and there are some bargains.