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MARKUS WILD, CEO OF PAUL WILD, CELEBRATES THE UNIQUENESS OF EVERY WOMAN WITH HIS NEW GEMSTONE SETS AT BASELWORLD 2018.



Baselworld: What premieres is Paul Wild showing at Baselworld?


Markus Wild:
This year we are again presenting a large number of new and exciting creations and layouts featuring diverse varieties of gemstones. Especially noteworthy are our new sets in Paraiba tourmaline, which is our flagship gem. The selected designs for this year’s theme of “Goddesses – The Goddess in Every Woman” will certainly attract admiring attention at Baselworld. These layouts are conceived to serve as suggestions for close-fitting necklaces, bracelets and ear sets featuring coloured gems in lavish combinations.


Baselworld: What connection do you draw between woman as goddess and your selection of gems?

Markus Wild:
Our diverse and dynamic collection of gemstones is intended to accentuate every woman’s freedom to be herself and to pursue her dreams. Each and every woman should feel like a goddess. And, of course, every goddess is distinguished by her own unique qualities, talents and strengths. The results are courageous designs that present various shades of colour and diverse shapes in gemstones such as tanzanite, emerald and many types of tourmalines and spinels. The colourful layouts of gemstones reflect the magnetic energy and passion of the modern, self-confident woman.


Baselworld: What are the colour trends for 2018?

Markus Wild:
We have put together sets of gems in a series of colours focusing on vivid blue, green and red tones derived from the Pantone palette for the spring of 2018. Among other hues, our spectrum focuses on violet, Pantone’s trendy colour, which we present in sapphires and amethysts.


Baselworld: Whom would you like to meet at Baselworld 2018?

Markus Wild: Perhaps one goddess or another might visit our stand…



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CEO Markus Wild directs Paul Wild in the third generation. Founded in 1927 and based in Kirschweiler (near Idar-Oberstein), the company plays an important role in the contemporary international gemstone business and owns its own mines. Paul Wild first exhibited at Baselworld in 1984.